What Is Internet Marketing?

November 23, 2008

Marketing Tips

If you are asking yourself “What Is Internet Marketing” it can be a really tough challenge to get the right answers.  There is no Phd that you can work for that will set you up in the internet marketing world.  It’s a case of learning as you go and kind of figuring it out as you go.  Learning what internet marketing is can be hard work as everyone will be telling you that it involves ‘their’ method of marketing.

Understanding the concept behind internet marketing is where the secret it. 

What Internet Marketing Is NOT!

Internet Marketing is not:

  • A Scam
  • Sending Spamming Emails
  • Being A Con-Artist
  • Building A Website
  • A Get Rich Quick Scam

Some people are still struggling with that last statement.  People come to learn what internet marketing is and have been ‘brainwashed’ into thinking that its some kind of get rich quick idea because of the sale letters they read.  Internet marketing is a real business that can produce serious money for people who work hard at it and view it the same way they would if they were to open a ‘bricks and mortar’ shop on their local high street.  It takes time and effort to build it up to something that can replace their offline income.

A real internet marketer is someone who sells products or services to people looking for them.  It can be in the form of a company who work solely online, a web design company who get all their business from the internet right through to an affiliate marketer who is selling someone else’s products for a percentage of the profits.

The list of what is sold will go on and on and the ways in which they work is endless.

People are always saying that they cannot be an internet marketer because they have nothing to sell, they have no website and they have no skills that can help them.  You will always hear people saying that ANYONE can become an internet marketer and whilst this is true in theory – internet marketing is not always something that will suit everyone.

Although internet marketing doesn’t care for gender, age or previous experience, you do need to be able to put in time and effort and have patience.  For some, they will hit upon a great idea and roll with it enabling them to hit the big time within a short amount of time.  For others though, it can be a long hard struggle to get where they want to be and they often quite before they get to where they want to be.

Being an internet marketer can be a very rewarding experience and at other times, the amount of self-descipline that is needed can be hard going.  But if you are prepared to keep going and working something until you get the results that you want, then there is nothing stopping you from becoming a successful marketer.

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About Kelly Stone

Kelly Stone is the founder of Kelly Stone Marketing. If you enjoyed this post then the chances are you might want to read more from her - you can make sure that you stay updated via Twitter, Facebook or over at Google +1.

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5 Responses to “What Is Internet Marketing?”

  1. Rolv Heggenhougen Says:

    Companies seem to ignore the single largest online advertising venue available: their own regular external emails. Why not use these emails to market the senders company?

    You have a website.
    You send emails.

    Why not multiply your sales-staff by “wrapping” the regular email in an interactive letterhead?

    No other marketing or advertising medium is as targeted as an email between people that know each other (as opposed to mass emails). These emails are always read and typically kept.

  2. Minsheyenwen Says:

    What is Internet Marketing? It is marketing your products and/ or services on the internet. There are many different ways to market on the internet. Example: Article Marketing or Bum Marketing, E-Mail Marketing or Permission Marketing, SEO or Search Marketing, Squidoo Marketing, Social Marketing and the list can continue.

    I think it is important to be aware there are many different ways to market on the internet and choose one to learn “how to market online” and master it. I truly believe, Squidoo is the easiest way to get started online and the easiest way to learn how to market and make money online. The Squidoo Queen is one of the Best eguides to learn “how to” make money on Squidoo so you don’t have to figure it all out by yourself.
    If you are struggling with grasping ‘What Is Internet Marketing?’ you have arrived at the right site to find the anwers.

    Minsheyenwens last blog post.."Give Voice To Your Favorite Squidoo Lens!"

  3. Robert Pillans Says:

    Good, Sensible (and free) advice as usual Kelly. You need to be prepared to stick with the programme for the long haul. Although still new to all this, I know that I need to put in the effort, keep motivated and build the fortune one pound at a time. Thanks for the inspiration.

  4. Rick Answer Analyst Says:

    The easy money folks will get what they are after. Their easy money goesto someone else–who suckers them into believing it is simple and you can be making mioney tomorrow.


    Rick Answer Analysts last blog post..Answer Analylst Review

  5. trax Says:

    Nice one…We should know everything about internet marketing.